HiteJinro Co., Ltd.

2023 Jinro Booth at

KCON Festival


NATION       Thailand


SERVICE      BTL

KCON is a global K-pop and K-brand festival held across multiple countries over several days.
After a three-year hiatus due to COVID-19, the 2023 KCON returned with over 5,400 visitors and more than 3,000 event participants at the Jinro booth.

The campaign achieved a reach of 247,000 on Jinro’s global Instagram account, and despite strict alcohol advertising regulations, the booth recorded high tasting participation and overwhelmingly positive feedback.

COMMA ENTERTAINMENT Co., Ltd.  | CEO: Stephen T. Lee
TEL: +82-2-6319-6947 | Address : COMMA Building, 53 Dosan-daero 54-gil, Gangnam-gu, Seoul, Republic of Korea | E-mail: us@comma-entertainment.com


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